What's new

Apr 23, 2026

Smarter ASO experiment detection + auto-proposed reverts

• ASO Agent now spots experiment regressions faster and more accurately. It watches real-time signals like downloads, page views, and trial starts, not just lagging metrics that can take weeks to move.
• Per-country detection. If a listing change tanks one market but looks fine overall, the agent catches it and flags the experiment, so a bad localization never hides inside a green aggregate number.
• Auto-proposed reverts. When the agent sees an experiment going the wrong way, it drops a one-click Revert into your pending actions inbox. Severe drops are high priority, moderate drops are medium. You still approve every change.
• Redesigned Revert modal. Filter by locale, experiment type, or just show what needs review. Much easier to work with when an app has many locales.
• Revert one locale at a time. The Revert modal now has a per-locale button on each language panel, and the top Revert button respects your locale filter, so a bad German rollout can be rolled back without touching French or Spanish.
• Cleaner diff view. Only the four ASO fields the agent actually writes to are shown in the Revert modal's before/after diff. No more noise from listing state you can't change.
• Clearer keyword reasoning. The diff now explains why the agent dropped a proposed keyword, so you're never guessing what it did and why.
• Reverts always target the current editable version of your listing. Fixes a class of revert failures where the store had moved on to a new version since the experiment was first applied.
• Smarter recommendation context. The agent now averages rate metrics and sums volume metrics correctly, so its recommendations are grounded in accurate numbers.